Results for research on: Marketing

Honest Tea: Sell Up or Sell Out?

Honest Tea: Sell Up or Sell Out?

Honest Tea: Sell Up or Sell Out? (pdf abstract) Purchase the full report on Honest Tea: Sell Up or Sell Out? (Case study #1-428-947) – published  09/2010, 22 pages. By: Lauren Start, Tina Tam, David Weinglass, and Ryan Whisnant, under the supervision of Professor...

Sherwin Williams: Splashing Into the Low VOC Paint Market

Sherwin Williams: Splashing Into the Low VOC Paint Market

Sherwin Williams: Splashing Into the Low VOC Paint Market (pdf abstract) Purchase the full report on Global Lens (Case study # 1‐428‐993) - published 05/2010, 16 pages By: Andy Hoffman, Arie Jongejan, Erb '10, Michael Buday, Erb '11, Franklyn Cater, Sarah Foulkes,...

BP: Beyond Petroleum?

BP: Beyond Petroleum?

BP: Beyond Petroleum? (pdf abstract) Purchase the full report on BP: Beyond Petroleum? (Case study # 1-429-229) – published  04/2010, 28 pages. By: Jonathan Huynh, Jacob Kapitan, Satish Katpally,  and Ben Pierson, under the supervision of Andrew Hoffman. Description:...

Living Homes: Teaching Case

Living Homes: Teaching Case (pdf abstract) Purchase the full report on Global Lens (Case study #1-428-714) - published 1/2008, 38 pages By: Andy Hoffman and Rebecca Henn. Description:  LivingHomes manufactures modern, pre-fab, LEED Certified homes designed by world...