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Corporate Political Responsibility in a World on Fire

March 3, 2021 @ 1:00 pm - 3:00 pm EST

Corporate Political Responsibility in a World on Fire:
Aligning on a Firm-wide Approach for Proactive & Principled Engagement
Wed, Mar 3 @ 1PM ET | Webinar

Tom Lyon, Faculty Director of the Erb Institute, and lead author of CSR Needs CPR: Corporations, Politics and Sustainability (California Management Review’s Best Article 2019)
Rebecca Henderson, John and Natty McArthur University Professor at Harvard and author of Reimagining Capitalism in a World on Fire (McKinsey Business Book of the Year 2020)
Bruce Freed, President & Cofounder, The Center for Political Accountability and developer of the new CPA-Wharton Zicklin Model Code of Conduct for Corporate Political Spending

This interactive dialogue is designed for sustainability, brand, DEI, and government affairs professionals interested in exploring: What should firms be thinking about, as they consider their political engagements in 2021 and beyond? How can companies better align the full range of their political activities with their values, purposes and commitments to sustainability and stakeholders? What does it mean to practice transparency, accountability and responsibility at a firm-wide level? Elizabeth Doty, Director of the Corporate Political Responsibility Taskforce, and Terry Nelidov, Managing Director of the Erb Institute will moderate the discussion.

We will explore the personal integrity challenges faced by CSOs, CMOs, and other staff in confronting potential contradictions in their firms’ activities; and the internal and external influence skills needed to help their organization sustain integrity, trust, and impact.

Details

Date:
March 3, 2021
Time:
1:00 pm - 3:00 pm EST
Event Categories:
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Organizer

Erb Institute
Website:
erb.umich.edu