April 20, 2018 3:00 p.m.

Dr. Andrew Hoffman
University of Michigan, Holcim (US) Professor of Sustainable Enterprise at the University of Michigan

Business sustainability has come a long way. From the dawn of the modern environmental movement and the establishment of environmental regulations in the 1970s, it has now become a strategic concern driven by market forces. But problems such as climate change, water scarcity, species extinction, and many others continue to worsen. Sustainable business is reaching the limits of what it can accomplish in its present form. It is slowing the velocity at which we are approaching a crisis, but we are not changing course. Instead of tinkering around the edges of the market with new products and services, business must now transform it.

Learn More About the Speaker
Dr. Andrew Hoffman is the Holcim (US) Professor of Sustainable Enterprise at the University of Michigan; a position that holds joint appointments in the Stephen M. Ross School of Business and the School of Environment and Sustainability. Dr. Hoffman studies the ways that sustainability becomes an issue for business organizations. He has published over 100 articles/book chapters, as well as 15 books, which have been translated into five languages