Sept 11 – Peter Sinclair / Speaker Series
July 31, 2013
Communicating Climate Science in the Disinformation Era
Wednesday, September 11
Location: Ross School of Business – R2230
A primary obstacle climate scientists face in educating the public and decision makers on the realities of global warming, is the well funded, well organized and coordinated effort of climate denialists on the internet. One of the most effective social media initiatives to push back against climate denialism has been Peter Sinclair’s “Climate Denial Crock of the Week”, the YouTube series that confronts and calls out climate deniers, deftly dissecting fossil funded disinformation and propaganda.
Mr. Sinclair is now producing a companion series, “This is Not Cool”, through The Yale Forum on Climate Change and the Media. Read more
Co-sponsored by: Erb Institute, Michigan League of Conservation Voters, Sierra Club, Michigan Environmental Council, and Ecology Center